Page 363 - Proceedings Collega2023
P. 363
THE POPULARITY TOWARDS DIDIKTV AS MALAYSIA
INSTRUCTIONAL TELEVISION
1
Puteri Syafirahelmee binti Katiman
2
Mohd Kipli Abd Rahman
Kolej Pengajian Seni Kreatif, UiTM, Selangor, Malaysia
2022446176@student.uitm.edu.my
mohdkipli@uitm.edu.my
ABSTRACT
This abstract provides a brief overview of the popularity of DidikTV as an instructional television
channel in Malaysia. DidikTV was launched by the Ministry of Education in response to the COVID-19
pandemic, aiming to provide educational content to students during a period of limited in-person
schooling. The research primarily uses a qualitative approach, where the researcher collects some data
to analyze the popularity of instructional television in Malaysia. The study focuses on the popularity of
DidikTV as an instructional television channel. The paper also concludes by emphasizing the importance
of understanding the popularity and effectiveness of instructional television channels like DidikTV, as they
play a vital role in supporting education during times of crisis or limited access to traditional schooling. It
is hoped that this study will make people aware that DidikTV television enjoys great success among
Malaysian society as an educational program.
Keywords: Popularity, Instructional Television, DidikTV, COVID-19 Pandemic
International Conference on Local Wisdom of the Malay Archipelago (COLLEGA 2023) Page - 350 -