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2. Da„awah is a call or invitation towards mankind to the faith in
Allah. Da„awah is an honorable mission because the calling of mankind to the faith in

Allah is the best kind of speech and it is also the mission practiced by all the prophets
as commanded by Allah. The aim of Da„awah is to call upon mankind to the faith in

the oneness of Allah, all the prophets, the angles of God, the books of God, the
supremacy of God‟s will and the Day of Judgment. Islam is the content that a Dā„aiy

or a person who gives Da„awah uses in preaching people. A Dā„aiy must perform his

duty wholeheartedly and be completely sincere to Allah. A Dā„aiy must prepare
himself in several ways, for instance, knowledge, good manner, truthfulness, patience

and affection. All human beings are eligible to be called to Islam as Islam is the
message that Allah ordered Prophet Muhammad to send to mankind. Da„awah

methodologies include Da„awah by words, Da„awah by actions and Da„awah by

a righteous heart. As for the word Muallaf, it refers to people whose hearts incline
towards Islam, newly converted Muslims who want to strengthen their belief in Islam

or people who are guided by Allah to turn to Islam and accept Islam as their way of
life.

3. The Da„awah methodology of Santichon Muslim Foundation to

Muallaf includes (1) Da„awah by words (2) Da„awah by actions (3) Da„awah by
media and (4) Da„awah by content. Da„awah by words can be further divided into 3

forms, namely (1) Da„awah by a warm welcome and gentle advice (2) Da„awah by
impressive counseling and (3) Da„awah by a clear and easy-to-understand lecture.

For Da„awah by actions, it could be subdivided into 4 forms which are (1) Da„awah
by the teaching of Islamic practices (2) Da„awah by participation in Islamic activities

(3) Da„awah by exhibiting good Islamic manners and (4) Da„awah by demonstration

and role modeling. Da„awah by media has 3 forms, namely (1)Da„awah with the
Internet (2) Da„awah with books and (3) Da„awah with documents, journals, CDs

and DVDs. As for Da„awah by content, 3 main types of content are included, namely
(1) Da„awah with the content about Islamic creed (2) Da„awah with the content

about Islamic practices and (3) Da„awah with the content about Islamic morals and

ethics.